Feeling the pinch of competition? Desiring to elevate your sales? Ecommerce retargeting is the silver bullet you’re looking for. This robust marketing approach leverages technology to cater ads to individuals who’ve previously engaged with your brand online or visited your ecommerce store. By embracing this strategy, you will replace one-size-fits-all ads with personalized product suggestions […]
Category: EMV Chip Card Acceptance
Apple Cash is a new digital payment product designed to make it even easier for Apple device users to send, receive, and manage their money. It works in conjunction with Apple Pay and the Messages App, providing users with a complete, one-stop payment solution. Apple Cash creates a virtual debit card in the user’s digital […]
The past few years have seen a sea of change in the payments industry and the role that EMV payment cards play in the lives of consumers. Worldwide health measures have changed the way we pay in-person, and, today, cash is no longer king – so much so that many consumers no longer carry any […]
Having a payment gateway that accepts credit cards on-site is important for most modern businesses, and it’s an absolute must for retail businesses, where cash-only sales are all but extinct. But how do you go about getting a credit card reader? The good news is that getting set up with a reader isn’t that hard, […]
With the retail world rapidly moving online, many companies are turning to online sales and e-commerce to keep pace with our evolving market. However, if retailers want to join the vast world of online sales, there are rules and procedures they have to follow, both to protect themselves from fines and their customers’ private information. […]
Apple Pay and other digital wallets, like Google Pay and Samsung Pay, are mobile payment technologies that allow users to pay for things with a simple tap of their phone or the click of a single button online. They offer speed, convenience, and, thanks to built-in biometric ID, heightened security. It comes as no surprise […]
When you first opened your business you probably knew there would be some complicated financial processes and jargon involved. You know now that it is more complicated than you could have imagined, and just running your business the way you want comes with a lot of headaches. There are many business support services available that […]
Online sales are the norm today and are growing more popular and ubiquitous each year. According to the US census bureau, in 2020, e-commerce sales now account for roughly 14% of all retail sales – an increase of nearly 8% from 2015. With more people utilizing e-commerce each year, it pays for retailers to integrate […]
Card dipping is not a term most people are familiar with, but if you’ve ever inserted your credit or debit card into a payment terminal or ATM, you’ve dipped! Dipping stands in contrast to swiping – the most traditional way to use a payment card – and tapping, the newest and arguably most popular way […]
Mobile merchant account services enable merchants to free payments from the front checkout and start taking them on the move, where and when they’re needed. Systems include wifi-based handheld payment terminals paired with point-of-sale systems, card readers that can be plugged into any smartphone or tablet, and digital wallets like Apple Pay that turn the […]
Cash payments have fallen out of favor, making up only 12% of transactions in the U.S. in 2020. The global COVID-19 pandemic has driven that down even further as health-conscious consumers have flocked to contactless payments. With card payments now the standard, even the smallest merchants need to find ways to move away from cash […]
Toast is one of the leading point-of-sale systems in the world, consistently earning top rankings, particularly in the restaurant industry. There are a number of reasons why so many restaurant owners lean on Toast POS for their dine-in and online ordering operations, including the company’s specialization and the robust set of add-on products that integrate […]
Toast is one of the premier merchant services providers in the restaurant industry, offering a full suite of products and services designed specifically to help restaurateurs do business and accept payments. But with so many POS systems and payment processors available on the market, determining whether Toast is the right partner can be difficult for […]
Merchant services providers have a huge role to play in the success of all companies accepting electronic payments, both online and in-store. But, whether you choose to partner with a third-party processor like PayPal or to open up your own personal merchant account through a company like BAMS, it’s important that you understand exactly what […]
Online ordering has seen an enormous boost during the COVID-19 pandemic, in which restaurants have been forced to close their dining rooms and hungry customers’ only option has been delivery or curbside pickup. As a result, more and more independent restaurants are looking to get online for the first time or to expand their existing […]
With businesses getting ready to spool back up in the wake of nation-wide shutdowns and restrictions, many merchants will be firing their POS systems back up for the first time in months. But are they firing up the right POS? The amount of variation in POS systems available on the market is immense, with each […]
There is no telling when COVID-19 will recede for good, and there’s a very high chance that a second wave will occur, setting us all back significantly. But regardless of when the pandemic finally ends, the world is going to be a very different place, and some of the habits we’ve learned during these troubling […]
In part one of this article, we examined Toast’s discounting and billing structure and how it impacts merchants. Essentially, Toast offers significant discounts to restaurants on hardware and software but then charges significantly inflated transaction fees, which wipe out any other savings for restaurants doing any kind of significant volume. In part two, we’ll look […]
A credit card is a credit card, and a payment terminal is a payment terminal, right? 😉 Many merchants and restauranteurs would agree with that statement, but they’d also be very wrong. As a result, a huge number of restaurants don’t have the hardware they need to process EMV cards – the current standard in […]