Feeling the pinch of competition? Desiring to elevate your sales? Ecommerce retargeting is the silver bullet you’re looking for. This robust marketing approach leverages technology to cater ads to individuals who’ve previously engaged with your brand online or visited your ecommerce store. By embracing this strategy, you will replace one-size-fits-all ads with personalized product suggestions […]
Category: Business Tips
In the wake of the global COVID-19 pandemic, the need for a strong online presence has never been clearer to merchants who have traditionally operated on a brick-and-mortar-only basis. But with the flood of new entrants to eCommerce comes a flood of questions as business owners struggle to navigate online sales. One question that comes […]
With government-mandated shutdowns impacting countries all around the world, many businesses have been forced to embrace full-staff work-from-home models in order to keep the proverbial doors open. In turn, video conferencing tools have become indispensable, as daily meetings have moved from the boardroom to the living room. Small businesses looking for new video conferencing tools […]
WordPress has dominated the content management space for a decade or more, so it’s no surprise that WooCommerce, the CMS’ native eCommerce platform, currently powers over a quarter of all online stores. Much like WordPress, one of the biggest strengths of WooCommerce is the number of third-party plugins available to augment and enhance the platform’s […]
In part one of this series, we discussed the basics of contactless payments, how they work, and the exceptional convenience that they offer to consumers and businesses alike. In part two, we’ll look at an emerging benefit that has come into focus in the wake of the global COVID-19 outbreak – improved public health. We’ll […]
Contactless payment has become a hot topic in the wake of the global pandemic. Across the United States and around the globe, merchants who have previously relied on cash-heavy sales and traditional card payments are now faced with the pressing need to upgrade their systems and bring their transaction processing into the 21st century. But […]
Online ordering has seen an enormous boost during the COVID-19 pandemic, in which restaurants have been forced to close their dining rooms and hungry customers’ only option has been delivery or curbside pickup. As a result, more and more independent restaurants are looking to get online for the first time or to expand their existing […]
With businesses getting ready to spool back up in the wake of nation-wide shutdowns and restrictions, many merchants will be firing their POS systems back up for the first time in months. But are they firing up the right POS? The amount of variation in POS systems available on the market is immense, with each […]
There is no telling when COVID-19 will recede for good, and there’s a very high chance that a second wave will occur, setting us all back significantly. But regardless of when the pandemic finally ends, the world is going to be a very different place, and some of the habits we’ve learned during these troubling […]
The world is digital, and whether it’s an in-store purchase or an online order, consumers expect to be able to pay quickly and easily, and that means cards. Cash is almost obsolete at this point, meaning more and more merchants are looking for new ways to accept electronic payments with the lowest possible cost and […]
Web Traffic is like the fuel that keeps the engine of eCommerce running. Keep the tank topped up, and your store will roar along happily – let things get dry, and you might find yourself coasting to a stop. But unlike gasoline, it’s entirely possible to obtain web traffic completely free – and with a […]
COVID-19, during late 2019, a novel coronavirus emerged in Wuhan, China. The world watched with curiosity as the Chinese government locked down the city to contain the spread of the disease. In 2002/2004, the CCP managed to stop the spread of the first SARS coronavirus, with the virus taking less than a thousand lives.
If you run a restaurant and use a delivery service then you NEED to read this. Ask yourself the following questions: Do you still only accept deliveries by phone? Do you rely on a third-party delivery service like Grubhub or DoorDash?
As of late April, restaurants across the United States have seen a 72% drop in business. That’s a devastating number, especially in an industry with such a high failure rate to begin with. While many of the states that saw the biggest declines were among the hardest hit by the virus, all states saw major […]
The outbreak of SARS-CoV-2, more commonly known as COVID-19, has cast the world into disarray in seemingly record time. From the gutting of financial markets to forced quarantines and social distancing rules, the impact the virus is having on the lives of people all over the world can’t be overstated. The high-contagion factor and rapid […]
On June 30th, 2020, Magento 1 – one of the web’s oldest and most successful eCommerce platforms – will reach its end of life (EOL). The company’s new platform, Magento 2, offers improved architecture, faster loading times, better interfaces, and much more. As a result, many Magento merchants have already switched off of the old […]
WordPress continues to dominate web publishing, and, as a result, WooCommerce now owns well over a quarter of the eCommerce space. With so many web stores running on WooCommerce, a sea of third-party applications have been developed to help those merchants get the most out of their online efforts. The following are four of the […]
Online cart abandonment is one of the biggest problems plaguing eCommerce merchants, with up to 80% of all carts ditched by users before payment can be processed. The amount of money lost to cart abandonment each year is staggering, so it isn’t surprising that most merchants are constantly looking for ways to see their customers […]
Clover is a popular POS system that provides both software and hardware solutions to merchants in industries like retail, service, and dining. In addition to their leading POS application and sleek hardware options like the Clover Mini and Clover Flex, the company also has an app store offering a huge variety of native and third-party […]